Department of Biology

University of Oxford, Rebrand

Logo of the Department of Biology at the University of Oxford featuring a butterfly and botanical illustration.

Commissioned by the prestigious University of Oxford, our task was to craft a new brand identity for the merged Department of Biology, uniting Plant Science and Zoology. Our aim was to create a unifying emblem that celebrated the rich diversity and unique strengths of each department whilst still demonstrating the gravitas and history that Oxford had in the subject.

Through meticulous research and collaboration with the esteemed Ashmolean Museum, alongside the talented illustrators Rosemary Wise and Sandra Doyle, we curated imagery that spoke to the essence of biology's marvels.

Our efforts bore fruit when the logo received a Gold Medal in the Logo Design category at the 2022 Indigo Awards, a testament to its excellence on the global design stage.

“I just wanted to thank you for the beautiful brand you have created for our department it is absolutely stunning. You have captured our heritage yet delivered a modern and unique identity.

You really understood our many stakeholders, conducted thorough research and insight and provide us with a clear direction.”
— Communications, Outreach & Alumni Officer, Department of Biology
Two business cards with illustrations of a bird and a microscopic organism. One card is for Caitlin Hamilton, Communications Manager at University of Oxford Department of Biology. The other is for Tim Coulson, Joint Head of Department at the same uni

Two business cards with illustrations of a bird and a microscopic organism. One card is for Caitlin Hamilton, Communications Manager at University of Oxford Department of Biology. The other is for Tim Coulson, Joint Head of Department at the same university.

Spiral-bound notebook with 'Department of Biology' text and beetle image on cover.

Spiral-bound notebook with 'Department of Biology' text and beetle image on cover.

Banners for the Department of Biology featuring cell structures and plant illustrations.

Banners for the Department of Biology featuring cell structures and plant illustrations.

Banner featuring University of Oxford Department of Biology logo, "Drive the Change" text, and image of a protest sign with the earth on fire and "Wake up" message.

Banner featuring University of Oxford Department of Biology logo, "Drive the Change" text, and image of a protest sign with the earth on fire and "Wake up" message.

Reception area with a sign reading 'Welcome to Department of Biology,' featuring a fish illustration, wooden desk, and a glass bowl with candy.

Reception area with a sign reading 'Welcome to Department of Biology,' featuring a fish illustration, wooden desk, and a glass bowl with candy.

Keep exploring…

Collage of a scientist working in a laboratory with test tubes, a child running outdoors, and brain scan images with a hand pointing at them.

Get in touch

If our journey resonates with you and you find yourself in need of guidance, we're here to assist. Reach out to us, and let's discuss how we can help you reach your destination.