Bristol Zoo Project

Bristol Zoological Society, Rebrand

After 188 years of dedicated conservation efforts, the Bristol Zoological Society embarked on an exciting journey towards transforming their public offer (The Wild Place Project) under a fresh brand and identity – Bristol Zoo Project. Collaborating closely with the Bristol Zoological Society, we shaped an identity that echoed their commitment to ‘Saving Wildlife Together’ through an innovative approach to zoo and wildlife management.

The name Bristol Zoo Project boldly underscored their pioneering spirit as the first zoological organisation to adopt the term ‘Zoo’. Our imagery, from vibrant signage to compelling campaign headlines, reflected their forward-looking mission and the ongoing evolution of Bristol Zoo Project's endeavours.

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“Not only have you been great to work with, you have been responsive, clever and just plain nice. You listened and came up with great ideas. The output is SO good. You smashed the brief.”
— Hannah Windross, Director of People and Public Engagement
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