Invica

The Invica Group, an independent acquisitions company, operates within industrial, technological, and consumer markets focusing on fuels, filtration, and infrastructures.

Our challenge was to develop a brand identity for this new holdings company, emphasizing their commitment to building sustainable value rather than perpetuating the predatory reputation often associated with such enterprises.

We chose the mathematical symbol ‘∀’, meaning ‘for all’, as it aptly represents Invica’s overarching mission. The negative space within this turned ‘A’ creates a torch motif, serving as the cornerstone for the rest of the identity's graphics.